Wednesday, October 29, 2008

Sogo Big Sale - NOW ON until 9 Nov, 2008

Center spread print ad in Kompas on Oct 17, 2008. "MAKE SURE YOU GET WHAT YOU WANT"

New sale icon for Sogo, layout of the shopping bags to depict a cityscape = Large, Big

The new icon translated to in-store display. Erected at the right location, not over-doing, neither over kill. It has style.

Envy of the competition!

Monday, October 13, 2008

Undo by Amelia Ho

There are lots of things
That I want to undo
Like the death of a person
Or the thoughts of denial.

A ton of mistakes
I wish to undo
Like a miscalculation in a test
Or a crime like a lie.

So many mistakes
In so little time
How I wish to undo
These mistakes worth a mile.

© Amelia Ho, 2005

Friday, October 10, 2008

Seibu Lebaran '08 Ad



This is the ad in Kompas for Seibu Lebaran and the main image was used for below-the-line materials maintaining consistency.

Real Idiots are proud of the ranking



Grabbed this image from "the Malaysian Bar" website and I almost fell off my chair laughing when I read what this 2 clowns have to say about the ranking of the Malaysian University. What is alarming is that it came from the Higher Education Minister and the Vice-Chancellor of UKM.

One said "So while we won't stop any of our universities from being evaluated, we must remember that their criteria is not exhaustive" and the other said "How do I feel? There's no feeling here," she told the New Straits Times. To her, the world ranking is just that; a ranking."

Now, I wonder which country and university where they send their own children to? Tell me how you feel when your own child came in No.1 from the bottom!

With such mentality of the people entrusted to do their jobs, now we know why the ranking of our local universities are very much left to be desired. Shame on these people, or there's no shame!

Thursday, October 9, 2008

Sogo "Spreading the love for the country"


A full day at the studio to have all the shots taken using 9 talents with different pose and wardrobe. Then it took another 5 days just to have the shots touch-up and recompose for this layout. Nevertheless, this ad which appear in Kompas came out pretty good and the response for the Merdeka Sales was better than expectation

Seibu Merdeka '08 Ad


It was an exciting day when we shot this photograph for the ad. Despite the many shots taken by the photographer, the final shot selected was chosen on the very last few takes. Nevertheless, we were very happy with the outcome after a very tiring day.

Wednesday, October 8, 2008

Defying the law of gravity

CPO today went down below the USD90 mark. However, prices of goods are still on the upward trend. Why is it that when these prices went up, it never seems to come down? The argument was the high cost of fuel and the government cannot be ‘subsidizing’. In whichever case, the real deal is that the consumers like you and I are the real losers, the ordinary wage earning masses.

Whatever happened to the much talk about price mechanism? All talk and no action, as usual.

Cute

Introducing JB, wagging his tail proudly after his shower.

Sunday, October 5, 2008

Real funny...this Achmed fella



Wakakakaka :)

Hmmmm, the name AchMAD does actually ring a bell, I wonder who could that be? "I'll Kill You" Hahahaha